How to Create a Travel Guide App (2026)
Create a city or travel guide app for iPhone: places on Apple Maps, walks, saved spots, offline notes, AI tips and paid guides, step by step with Borel.

By Sigsten Gustavii· · 8 min read
To create a travel guide app, choose a place and a point of view, collect your places with notes and photos you have the rights to, describe the map, lists and walks to an AI builder like Borel, keep the guide text on the phone for poor signal, and test it on the street before you publish.
| Kind | Who makes it | What makes it worth installing |
|---|---|---|
| A city guide | A local writer, blogger or tourism office | A point of view: the places you'd send a friend |
| A walking tour | A guide or museum | A route with stops and stories read aloud |
| A hotel or venue guide | A hotel, campsite or festival | Nearby places chosen by the staff |
| A trip companion | A tour company | The itinerary, meeting points and contacts for one trip |
| A personal trip planner | You, for yourself | Your own plans and bookings in one place |
General travel apps know a little about everywhere. A guide app wins by knowing a lot about one place and having taste. A food writer's Lisbon, a museum's audio walk, a campsite's list of the swimming spots locals use: each is a small, focused app people keep for the length of a trip and recommend afterwards.
What a travel guide app needs
| Part | What it does | In a Borel app |
|---|---|---|
| Places | Name, category, notes, photos, opening hours | A places table you edit, shown to everyone |
| Map | Every place as a pin, filtered by category | Apple Maps with pins, no map key |
| Near me | What's close to where I stand | Distances using location while the app is open |
| Directions | How to get there | Opens Apple Maps with walking directions |
| Walks | A route of stops in order | A list and pins in order, with stories per stop |
| Saved places | My list for this trip | Saved on the phone |
| Offline reading | Guide text without signal | Kept on the phone |
| Read aloud | Listen while walking | Apple's text to speech |
Content: the part only you can make
The app is only as good as the places in it. Write short, opinionated notes (what to order, when to go, what to skip), add opening hours and a photo, and tag each place with a category and a neighbourhood. Use photos you took or have permission to use; Apple's Guideline 5.2.1 rules out content you don't have rights to. Keep the places in the app's database, so you can fix an opening time or add a new café without releasing a new version.
Plan the structure before you build. Most good guides use three layers: categories (eat, drink, see, swim), neighbourhoods, and a handful of curated lists like "a rainy afternoon" or "a weekend for newcomers" or "swimming spots". Lists are where your taste shows, and they are cheap to add later as new reasons to open the app.
Maps, location and directions
Borel apps use Apple's MapKit, so there is no map key and no map bill. Pins can be coloured by category, and tapping one opens the place's card. "Near me" uses the phone's location while the app is open, asked for at the moment someone taps it, which fits Apple's Guideline 5.1.5. Walking directions open in Apple Maps. See maps and location and the maps tutorial.
Offline: the traveller's real problem
Travellers often have poor signal or no roaming data. Keep the guide's text, opening hours and saved places on the phone, so the lists and notes open anywhere; see offline data. Be honest about the limit: the map's tiles load from Apple's servers and need a connection, so tell people to open the map once on Wi-Fi before heading out, and make every place's address and directions available from its card.
Walking tours with read-aloud
A walking tour is a list of stops in order with a story for each. Apple's text to speech can read each story aloud, so people look at the building rather than the screen; see voice. Ask for a "next stop" button with the distance to it, and for the story to start when someone taps the stop. Test the voice and pace on your iPhone; for a premium tour, recording your own voice as audio files gives a warmer result.
AI tips, carefully
Borel AI can answer questions like "a rainy-day plan near Alfama" from your own place list, if you give it the list as context in its instructions. Keep it grounded: tell the AI to suggest only places from your guide, so it doesn't invent restaurants. It needs a connection, asks for consent before the opening request as Apple's Guideline 5.1.2(i) requires, and each answer is paid from your app's balance. Read how to add AI to an iPhone app.
Design for people on the move
- One-handed use. Big tap targets and the most-used buttons near the bottom of the screen.
- Open now. A filter for places open right now saves the most frustration.
- Distance on every card, so people choose by how far they will walk.
- Readable in sunlight. Strong contrast; SwiftUI's dark mode for evenings.
- A trip list that survives. Saved places stay on the phone between visits to the app.
- Short notes. Two or three sentences per place; a longer story belongs in a walk.
Making money from a guide
| Model | Example | Apple's rule |
|---|---|---|
| Paid guide unlock | The full city guide after 10 free places | 3.1.1: in-app purchase |
| Subscription | New walks every month | 3.1.1: in-app purchase |
| Paid download | The app costs a set price | Set in App Store Connect |
| Tours booked in person | A guided walk on Saturday | 3.1.3(e): paid outside in-app purchase |
| Free, as marketing | A hotel's guide for guests | No payment |
For unlocks and subscriptions, use the Add payment button in Borel; it builds the paywall on Apple's StoreKit. See in-app purchases.
Apple's rules for guide apps
Guideline 4.2.2 says apps shouldn't primarily be web clippings, content aggregators or collections of links, and 4.2 asks for more than a repackaged website. A guide with native maps, saved places, offline notes and read-aloud passes that bar; a list of links to blog posts doesn't. Read Apple's App Review Guidelines for the full text.
How to choose the right way to build a travel guide app
- Borel, for a native iPhone guide with Apple Maps, walks, offline notes and read-aloud, built from a description or your travel blog's website.
- A guide platform, if you want to publish inside someone else's app with an existing audience.
- [CatDoes](/compare/catdoes), if Android travellers matter; it builds React Native apps for both stores.
- A travel blog, if most readers find you through search and read before the trip.
How to do it with Borel, step by step
Step 1: Describe the guide
Make a Lisbon food guide app. Places have a name, category (coffee, lunch, dinner, bakery, bar), neighbourhood, my notes, opening hours and a photo. Show them on Apple Maps with pins coloured by category and as a list I can filter. A Near me button sorts by distance. Each place has a Directions button that opens Apple Maps for walking. Add three walks as ordered stops with a story per stop and a Read aloud button. People can save places to My trip. Keep all text and saved places on the phone so it works without signal. Ten places are free; the full guide is a one-time unlock.Borel's planner, Penny, asks about anything unclear, then Rivet writes the app in Swift with SwiftUI and Xcode builds it on Borel's Mac. You can also start from your travel blog with website to iPhone app.
Step 2: Add your places
Paste your places as a list in the chat or add them from a staff screen, with photos attached.
Step 3: Walk it
With Pro, install the app on your iPhone with Borel Companion, turn on Airplane Mode for the lists, and walk one route.
Step 4: Publish
Stamp checks the app, and Publish builds and uploads it under your Apple Developer account.
The Bottom Line
A travel guide app is your taste, organised: places with honest notes, on Apple Maps, with walks and lists that still open when the signal drops. Borel builds the maps, distances, offline notes, read-aloud and paid unlocks natively from a description; the places and the point of view are yours. Describe your city on Borel and walk it on a live iPhone.
Questions people ask
Can I make a travel guide app without coding?
Yes. Describe the places, map and walks to Borel, or start from your travel blog, and it builds a native SwiftUI app with Apple Maps.
Does a travel app need a Google Maps key?
No. Borel apps use Apple's MapKit, which needs no key and has no per-load bill.
Does the guide work offline?
The guide's text, opening hours and saved places can be kept on the phone and work offline. Map tiles need a connection, so open the map once on Wi-Fi.
Can the app read the tour aloud?
Yes, with Apple's text to speech. For a premium tour, your own recorded audio sounds warmer.
Can I sell my guide in the app?
Yes. A paid unlock or a subscription for the guide uses Apple's in-app purchase, which Borel builds. Tours booked in person are paid outside it.
Can AI plan a day from my guide?
Yes, if you give Borel AI your place list as context and tell it to suggest only those places. It needs a connection and asks for consent.
Can I update places after publishing?
Yes. Keep places in the app's database and edit them from a staff screen; changes appear without a new app version.
Does a travel guide app work on iPad?
Yes. Borel apps run on iPad too, which suits planning a trip on a bigger screen before carrying the iPhone on the street.
Can people add their own tips?
Yes, but then it becomes user-generated content, so Apple's Guideline 1.2 asks for report, block and filtering. Borel's moderation kit adds them.
Can a hotel make a guide for its guests?
Yes. A free guide of nearby places, the hotel's own information and directions makes a useful guest app, published under the hotel's developer account.
A guide app is your taste, organised. I'd love to walk a city with the one you make.
– Sigsten
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